KEEP LIVE ALIVE SAINT LOUIS, the community fundraiser presented by The St. Louis Classic Rock Preservation Society is proud to announce it has raised over $100,000 from individual donations and local corporate sponsorships from Weber Chevrolet, Ezra Brooks 99, Fair Saint Louis, and Hubbard Broadcasting. 

KEEP LIVE ALIVE SAINT LOUIS raised enough funds to grant a $1,000 check for every valid and completed application from people in the St. Louis region who have lost income over the last year due to the pandemic. 

In addition to the individual grants, KEEP LIVE ALIVE SAINT LOUIS was able to hire various professionals in the entertainment industry in St. Louis who had been laid-off due to the pandemic in the production of the KEEP LIVE ALIVE video presentation. Those hired in different positions included camera persons, sound and lighting professionals, grips among others. 

The campaign launched on March 12, 2021, with a 90-minute video special featuring many local radio personalities from KSHE 95, 92.3 WIL, 105.7 The Point and 106.5 The Arch, along with several local and national recording artists and entertainers including The Red Rocker Sammy Hagar, Kevin Cronin from REO Speedwagon, Paula Poundstone, Lindsay Ell, Greg Warren, Lady J, Pat Liston and Danny Liston from Mama’s Pride, Roland Johnson, Brad Noe and Alexandra Kay. 

The campaign was supported by some of the top performance venues in the St. Louis area including The Fabulous Fox Theatre, Hollywood Casino Amphitheatre, The Pageant, The MUNY, Enterprise Center, Loretto-Hilton Center for the Performing Arts, The Sheldon, and The Family Arena. 

St. Louis Classic Rock Preservation Society is a 501(c)(3) charitable organization and the Executive Producer of KEEP LIVE ALIVE SAINT LOUIS. Its mission is to preserve, promote and honor St. Louis’ unique classic rock heritage and its place in music and pop culture history. 

For more information contact:  Julie Lally, 314-749-5915 

Pictured: Members of the St. Louis Classic Rock Preservation Society with Favazz and John Ulett from KSHE 95 at the Keep Live Alive Saint Louis Appreciation Night at Drive-In STL. Photo credit: Karl Lund

Keep Live Alive Saint Louis is a free 90-minute entertainment video special produced in St. Louis for the people who miss being able to attend concert events due to the pandemic.

More importantly, Keep Live Alive Saint Louis is about all the people behind the scenes who bring you concerts everyday – ushers, ticket takers, bartenders, wait staff, sound & lighting technicians, stagehands, backstage crews, the list goes on and on.

KEEP LIVE ALIVE SAINT LOUIS, the streaming video, will premiere the weekend of Friday, March 12 on both YouTube and Facebook Live. Links to the special will be on the participating Hubbard radio station websites and at You can stream it any time on demand after the event.

Media partner of the project is Hubbard Broadcasting (KSHE-95, 106.5 The Arch, 92.3 WIL, and 105.7 The Point). Not only have Hubbard’s four music stations committed promotional support, but their key on-air personalities will co-host the video special.

By making a donation, you will be helping some of those people most affected by being laid off, waiting and wanting to come back to work producing your favorite concerts and live entertainment events.

When the pandemic hit, the live entertainment business was the first to close down and will be one of the last to reopen. Key venues in the St. Louis region went dark overnight, including The Fabulous Fox Theatre, The MUNY, The Pageant, Hollywood Casino Amphitheatre, Enterprise Center, The Sheldon Concert Hall — the list goes on and on, all the way to the countless small local clubs and theaters.

Please contribute via the Donate tab as any amount large or small will help!

Kevin Cronin of REO Speedwagon is featured in the special

So, come join us along with Sammy Hagar, Kevin Cronin (REO Speedwagon), Pat & Danny Liston (Mama’s Pride), Michael ‘Supe’ Granda (Ozark Mountain Daredevils), Stan Kipper (Gypsy, Minnie Riperton), as well as local musicians Lady J Huston, Bell Darris and Roland Johnson, comedians Paula Poundstone, Greg Warren, and Joe Marlotti, and country recording artists Lindsay Ell, and Alexandra Kay – plus special guests Mark Klose, ‘Lern’ Ewell, and Favazz from KSHE-95. Joining them will be Rizzuto and Lux from 105.7 The Point, Mason & Remy and Kasey from 92.3 WIL with Courtney Landrum and Donny Fandango from 106.5 The Arch – plus many other special guests and performances!

Podcast partners Carl Middleman and Lynn Venhaus of Reel Times Trio are included. Carl is a longtime radio veteran and Lynn is a founding member of the St. Louis Theater Circle and longtime movies/theater reviewer.

St Louis Classic Rock Preservation Society is a producer. They are dedicated to “preserve, promote and honor St. Louis’ unique classic rock heritage and its place in music and pop culture history.”

“I’ve never witnessed such enthusiasm and dedication from so many talented people to deliver a great show for St. Louis. Their
passion is what will make this 90-minute video special a very memorable event for all of us,” said Ron Stevens, Co-Executive Producer and Director of the special.

Helming the videographer duties is Co-Executive Producer Jack Twesten, who teamed up with Ron Stevens to produce the highly successful documentary, “Never Say Goodbye: The KSHE Documentary.”

“One of the nice things about having Weber Chevrolet as an underwriter of the special is that we have been able to hire a lot of the people that have been most affected by layoffs for our location and studio filming,” Twesten said.

Co-Executive Producer Greg Hagglund, who has spent the last 35 years producing and promoting live events across the globe, said he has enjoyed working on the project.

“Knowing a lot of the people personally that have been affected by the pandemic has left a marked impression on me. It’s a reminder of how many people work behind the scenes to produce a successful live concert or special event,” he said.

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KEEP LIVE ALIVE SAINT LOUIS welcomes any inquiries from local businesses that would like to participate in the underwriting of the video special program.